igtejas
Welcome to igtejas ! Here you’ll find my thoughts and explorations on an ever-increasing list of topics.
-
Blogs
Climate Change: Causes, Effects, and Actions
Why climate change matters : From devastating droughts to rising ocean levels, understand how even small temperature shifts trigger massive changes. Discover the key causes of climate change, the impact of greenhouse gas emissions, and actionable steps you can take today. Learn how consumer decisions and how international agreements shape our planet’s future. igtejas.com/blogs/5-marketing-campaign-leveraging-negatives
-
Blogs
5 Marketing Campaign : Leveraging Negatives
Five brands masterfully turned negatives into marketing gold. Avis, second fiddle to Hertz, declared “We Try Harder.” Cream cakes, deemed unhealthy, became “Naughty but Nice.” Guinness’s slow pour became a virtue: “Good Things Come to Those Who Wait.” Marmite, divisive by nature, owned it: “You Either Hate It or Love It.” Stella Artois’ high price?… igtejas.com/blogs/5-marketing-campaign-leveraging-negatives
